Hennecke Fleet Consulting
Fleet market support & business development
When talking about "the fleet market" we have to consider two sides of the market: Customers and suppliers.
Fleet market:
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Customers = vehicle fleets
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Suppliers of products and services for vehicle fleets
We have deep knowledge of both sides of the fleet market and can support you regarding both: customers and suppliers. We can do this in Germany and internationally.
Our services comprise:
Services for fleets
Supplier market overview:
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Overview: What technical solutions and suppliers for a specific fleet management task are available on the market?
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More background info on the supplier market structure and our consulting approach regarding suppliers you find here: suppliers and technology
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Beyond market overview we support with tenders or implementation of new suppliers, as part of our general fleet management consulting and interim management.
Services for fleet suppliers
Fleet market overview:
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Overview: What is the fleet market potential? In terms of quantities (numbers of fleets ) and qualitative aspects (customer needs, strategy, systems in use per segment) per market segment
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More background info specifically for Germany here: German fleet market. For other countries see: international.
Market strategy:
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Product benchmarking regarding your competitors
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Product or service development
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Sales strategy: Channels, pricing, marketing.
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Partnering: Team up with other suppliers and bundele your strengths
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Specifically if you want to enter the German fleet market from a foreign country.
Business Development:
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Represent you at tradeshows, support in social media
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Identify concrete fleet target customers
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Directly approach fleet customers
Services for investors
For investors in the fleet ecosystem:
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Find investment targets: Interesting startups with solutions for fleet management
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Due diligence regarding product, marketing strategy, management quality
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Interim management in your investment targets
NEXT STEPS
Contact us for Customer references
Check our International coverage
Get more info our team and network
Or CONTACT US directly to discuss how we can help you